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Will Your Website Hold Up Against Mobilegeddon?
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Posted by Avid Design | Wednesday, April 29th

Will Your Website Hold Up Against Mobilegeddon?

More and more consumers are moving between devices, with many of them even using two or more devices simultaneously.  The ever-increasing popularity of mobile devices allows marketers newfound access to consumers along the path to purchase from brand awareness through conversion.  In order to capitalize on the consumer’s multi-device usage, it is essential that a website have a responsive design that allows it to be viewed on mobile, tablet, and full-screen computers alike.  Basically, this means that the website will present an optimized layout regardless of the device on which it is being loaded.  A website’s workability can be limited when it has not been optimized to be viewed on a tablet or mobile phone, which can be a frustrating experience for users of these devices, and can cause them to abandon their search, leaving the marketer with one less customer.

The importance of responsive design versus simply creating a “mobile version” of a website is the fluidity that a responsive...


Avid Design put together two websites for us. They were easy to work with and had wonderful ideas. We have had numerous compliments about our websites and business has picked up since they were... read more

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