Blogs tagged with: Web Design
As web designers, our goal is always to create a smooth user experience that gets our clients' messaging across with clarity and style. To accomplish this, we tend to incorporate a variety of current web design trends that seem to be proliferating the world of web design these days.
Many of these trends are inspired by the ever-increasing use of mobile web browsing. Back in May, Google searches on mobile overtook Google searches on desktop. Since then, mobile has only become more widely used. Here are some fast facts:
- Total activity on smartphones and tablets accounts for over 62% of digital media time spent (ComScore)
- More than 75 percent of all Americans who use the Internet (age 18+) now access digital content on both desktop an mobile devices (increase from 68% last year)
- 21% of Millennials no longer using desktop computers to go online
- The age 55+ consumer segment is the fastest growing faction of mobile users. 74% of them are either multi-platform users or mobile-only. ...
In visual art, negative space plays an essential role in guiding the viewer's attention to the subject. In user interface design--or in this case, website design--white space is the designer's equivalent to negative space, and it is a key element of successful web design.
Have you ever been to a website with so much going on that you have trouble focusing on any one feature on the page? Take a look at the World's Worst Website Ever for an extreme example of the visual disaster that ensues when one ignores the importance of white space on a web page.
According to this study by Fast Company, a business media brand with knack for innovation in technology and design, white space has been proven to increase reader comprehension by up to 20%. Its power comes from the limits of human attention and memory. That's not to say users are incapable of focusing on multiple items on a page at once, but too many items on a page will make it more difficult for users to complete the task set...
Garfinkel’s (or Garf's, as it is locally known) has been a cornerstone in Lionshead for both tourists and locals alike since 1993. Their sunny deck provides the best aprés ski, sun catching and overall late spring and summer experience. Over the years, some things have changed but the feeling of Garfinkel’s as a classic ski town sports bar/grill remains the same. Seasons pass by, memories are created, good times are had, and lifelong friends are made.
In 2008, Garfinkel's came to us to design and build a website that would help them tell the Garfinkel's story. Recently, they asked us to spice up their site with an update that would make the user experience more seamless. Using a content-manageable, responsive design, we made their entire website mobile friendly (they will now survive Mobilegeddon). Now, interested patrons can view their menus and special events calendar on any device or purchase a Garfinkel's Gift Card through ecommerce.
The walls inside of Garf's tell the...
The 25th anniversary Taste of Vail is this week and we are so excited for this incredible Vail Valley event that is always a great way to ring in the end of the Vail Ski season.
The Taste of Vail honored Avid Design by asking us to create a piece of art to commemorate the 25th anniversary of the event, that would help capture the essence of the wine and food festival, as well as the beauty of Vail. The selected design, was the vision of our talented Art Director, Coni Terrado who used various digital techniques to create an abstract work of art, which depicts several iconic locations found in Vail Village and on Vail Mountain. Congratulations Coni!
We hired Avid to reboot our brand for a new product launch. We wanted an iconic logo wrapped in bold new colors that would give us a more modern look. With some basic concepts, Avid developed an... read more