Fully Integrated Marketing Campaigns are the absolute best way to ensure brand awareness and consistency across all the different marketing channels. Because of this, Adrift Dinosaur hired Avid Design to create a cohesive campaign. We started by identifying design elements that appealed to the Adrift Team, which lead to a new logo. From there, we used the colors and elements in the logo to create the website, company apparel, signage, as well as print and digital advertisements. These same elements were also used to direct social media posts and give a fresh look to the email marketing efforts to create content that people want to read.
