Evolution Salt is a global family-owned company that sustainably mines and provides high quality Himalayan salt products. They approached Avid in need of an ecommerce website that not only educated people about Himalayan salt, but also opened up opportunities for wholesale partnerships and retail purchases of their incredible variety of products. In addition to designing and developing their comprehensive ecommerce website, Avid provided product management and maintenance support so their online store remained current, as well as managed Evolution Salt’s marketing campaigns via a combination of social posts, promotions, ad campaigns, influencer management, and HTML newsletters.
This is an eCommerce website the size of a salt mine with approximately 300 individual products that our team keeps up to date. We also forged partnerships with social influencers to strategically disseminate high quality content showcasing Evolution Salt’s product line to a global audience.
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