Charter Steakhouse

  • logo design
  • website design
  • website development
  • menu design
  • print collateral
  • photography

Charter Steakhouse is an elevated restaurant in Beaver Creek with a keen focus on five-star flavor and environmental responsibility. Nestled in The Charter at Beaver Creek – in the space once inhabited by Black Diamond Bistro – Charter Steakhouse boasts excellent customer service with a stunning view of the mountain and western steakhouse style dishes that wow the taste buds. Their dedication to sourcing produce and protein responsibly along with a refined respect for each high-quality ingredient puts bliss in every bite.


After establishing Charter Steakhouse’s logo and brand guidelines, our web team designed and developed a custom WordPress website featuring their ranch style colors of sage, linen and leather with clean line accents that align with their logo. Avid led a professional photoshoot of the steakhouse’s signature dishes, cocktails and newly-renovated interior so the fine dining aspect was visually represented with accuracy throughout the website. The copy and navigation was crafted with a minimalist elegance – conveying their straightforward and refined approach to an elevated steakhouse experience and their mission to protect our natural resources by only working with responsible regional suppliers.

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Menu Design
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Print and Digital Advertising
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Rack Card
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We used images from our photoshoot with Brent Taylor of OMS Photography in both print and digital ads as well as a polished rack card to increase awareness of Charter Steakhouse’s sophisticated ambiance and offerings. The menu design provides easily digestible sections that describe the fine components of each mouthwatering dish in a clean format that is easy to peruse. Much like the website, the print menu includes the polished, clean line elements featured in their logo.